Prof. Dr. Marc Oliver Opresnik is the Creator of the PIVOTAL Infinity Marketing Canvas® and Founder of PIVOTAL Thinking – a next-generation framework that unites Purpose, Innovation, Value, Outreach, Transfer, Advocacy, and Lifetime Impact into one complete system for purpose-driven growth.

He is Distinguished Professor of Marketing and Management at Technische Hochschule Lübeck (Germany) and Honorary Professor at the New Delhi Institute of Management (NDIM). At NDIM, he is the Founder and Academic Lead of the Opresnik PIVOTAL Thinking Institute, the world’s first Operational PIVOTAL Thinking Institute, officially inaugurated on 18 December 2025. With this institute, NDIM becomes the global pioneer and reference point for applied PIVOTAL Thinking education, research, and executive development.

Prof. Opresnik also serves as a Global Thought Leader and Member of the Academic Speakers Bureau at the London School of Economics (LSE). In addition, he is a Member of the Advisory Board of the UN World Food Programme’s Innovation Accelerator, a Board Member at the SGMI Management Institute St. Gallen, and Executive Director of The International Business School (IBS) Manchester.

As a co-author with Philip Kotler, Kevin Lane Keller, and Gary Armstrong, he has contributed to internationally renowned bestsellers such as Marketing Management and Marketing: An Introduction. With more than 50 international publications and a strong global presence as a TEDx speaker, advisor, and leadership coach, Prof. Opresnik is widely recognized as one of the leading global voices in purpose-driven marketing, strategy, and leadership.