Marketing
The study of Programmes Management has taken various twists and turns over the last many years due to obvious reasons such as of Globalization of economy, greater competition, use of technology, widening customer base and rapidly evolving business practices. It has become imperative for management institutes to keep up the pace.
Today, dynamic marketing opportunities are abundant in Capital goods, Consumer goods, Services, Retailing, Distribution, Advertising, Promotion, Direct marketing, E-commerce, B2B and B2C Marketing, International marketing, etc. The objective of this specialization programme is to develop World-Class Marketing Professionals with strong market acumen and value systems.
The Industry is always on the look-out for a management institute that prepares its students as per the Business world’s steep expectations of trained professionals from Best B-Schools in Delhi. NDIM fully understands the market dynamics and prepares its students accordingly from day one itself. NDIM is therefore popularly known for its PGDM in Marketing Specialization.
The Marketing specialization equips its participants with fundamental marketing management skills and in-depth knowledge of building customer-centric organizations. The programme is challenging as a large part of the learning is based on applied research, live projects and internships, class-room conceptualization, case studies and quizzes.
Besides studying marketing and strategy courses, its participants also study innovative courses in Digital Marketing, Event Marketing, Rural Marketing, Green Marketing, Marketing of Financial Products, Luxury Marketing and Media & Communication. With the Academic advisory council comprising of 101 professionals from top brands and the academic world, the regularly updated industry focused curriculum and pedagogy prepare the students for managerial and leadership responsibilities.
Marketing students are actively involved in organizing several events under the aegis of the Marketing Club which organizes national level inter-college branding competitions to showcase and polish their marketing skills. More than 20 Top brands of India sponsor these events in various forms. Marketing Club also designs and publishes an e-Magazine, where students contribute their articles and get an insight into what is happening in the business world. The e-Magazine analyses more than 30 top Indian and International brands thereby fostering a better conceptual understanding of their functioning.
As is the case with every course at NDIM, these programmes also involves an active mix of contemporary classroom learning supplemented with constant relevant practical exposure and growth.
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Recruiters
Each year over 250 companies visit NDIM for campus placements. To explore all industries and categories, please click the button below
My experience at NDIM is brilliant. NDIM helped me transform myself from an average individual to a thorough professional. The teachers are easily approachable and help us groom ourselves personally and professionally. This B-School is the Best Industry linked institute which provides extensive corporate exposure to its students. Corporate Skill Development classes which help us prepare for the business world are supplemented with active preparatory sessions for each company; personal attention is given to every student. NDIM helped me transform my weaknesses into my strengths leading to my placement in my Dream Company Deloitte just at the start of my second year.

Aastha Gupta
Deloitte
My journey at NDIM has been full of learning, growth and fun. My transformation from an introvert student into a confident man who excelled in all the presentations, group discussions and interviews has been possible due to the exposure at NDIM. The faculty is very knowledgeable, enthusiastic and puts a lot of effort into the growth of each student. The quality of companies that come for recruitment and the packages offered are quite impressive. I enjoyed my campus coordinated Internship and Live projects with Aditya Birla, Dabur and Wealth creations. These practical experiences were a superb value addition. I am very excited at my final campus placement with a renowned company like Deloitte almost 10 months before completion of my course.

Naman Jain
Deloitte
In the beginning of my 4th semester, I got a final campus placement in my chosen profile with a renowned Financial Services company listed on the NSE. However, due to the sudden outbreak of covid-19 and related business disruption, my joining got substantially delayed. At this point NDIM was again very supportive and they helped me get an equally good alternate placement with a globally renowned financial services company, Ernst & Young. Overall, my 2-year journey of professional growth at NDIM was really thrilling and full of academic and corporate exposure. I enjoyed my stay at NDIM so much because I got to learn a lot of different things. The Faculty has been quite supportive at every step. Even at the time of final placements, when I was struggling in my initial interviews, the teachers and placement team were very cooperative, they helped me identify my weakness and overcome it, so I could get placed in my dream company. The corporate exposure at NDIM is phenomenal. In addition to plant visits, guest lectures, high profile corporate conferences, I was given practical experience through two internships with companies such as Aditya Birla and Ummeed Housing Finance. I am very thankful to every member of NDIM.

Anjali Nagpal
Ernst & Young (EY)
I am from Ludhiana, Punjab and being from a small town it was a dream come true when I got a campus placement in one of the world’s top MNCs Ernst & Young as a Financial Risk Analyst. It was because of NDIM that I was able to achieve this feat. This college is a platform where you can enhance your skills and achieve more than what you expect. I had a very enriching experience at NDIM. The faculty has diverse prior corporate experience and hence provides us with a broader perspective to business case studies. Placement cell is excellent and it gave us a lot of exposure through guest lectures, industry visits, corporate mentoring and multiple internships. My two years at this college were a golden period for me. Joining NDIM was the Best decision I have ever made.

Anjali Gupta
Ernst & Young (EY)
I came to NDIM with the Goal of Learning one new thing every day and today when I look back at the year that has elapsed, I feel it was an amazing journey full of learning and meaningful experiences. The training at NDIM helped me smoothly sail through my summer & winter internships. Besides conceptual knowledge, NDIM taught me other key skills like how to build professional networks, make the best use of given resources and make business case presentations before senior managers. The feeling of getting my final campus placement so early in my course with the world’s largest asset management company, Blackrock was amazing and it made my teachers and parents proud. I sincerely thank NDIM faculties, mentors and the placement cell for helping me grab the wonderful opportunity of working with Blackrock.

Ritika Suri
Blackrock
My experience at NDIM was excellent. I am a BTech graduate and hence had a purely technical background. The highly experienced and helpful NDIM faculty constantly guided my transition from Engineering to Financial Management and Business Analytics field, in addition to helping me improve on my presentation, communication and soft skills. Any student with enough motivation can really excel under the guidance of the awesome NDIM faculty and make a great career with the support of the amazing placement team of the college. In addition to many avenues for corporate connect at NDIM, I got two internships with leading brands like Yamaha Motors and Ernst & Young which gave me a great opportunity to practically apply my classroom learning and shape up my skills for final placement. I am proud to share that just at the start of my second year, I got a campus placement in one of the world’s top Investment Management Corporations, Blackrock, in the role that I desired.

Raj Shishodia
Blackrock